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Charisma: The Magnetic X Factor of Client Attraction

Welcome to Part 8  in the blog series entitled, “Win Clients with Ease”.

The intangible quality of charisma consists of a certain charm and attractiveness that is emitted by a person to an individual or to a group of people inspiring a certain sense of devotion in them. Charisma can wield great influence on others. There are certain key factors that make someone charismatic:

  • Positivity
  • Radiance
  • Confidence
  • Sincerity
  • A warm and friendly voice
  • Approachability
  • Affability
  • Having the ability to inspire others
  • Able to engage and communicate with others with ease
  • Being comfortable in one’s own skin

There are examples of what can make someone charismatic. Charisma includes your X-factor, your charm, your personal magnetism. It is that certain elusive, intangible quality that draws people towards you.

Here are some tips to create more charisma and develop your x-factor:

  • Make your body language open and friendly
  • Create eye contact, use a firm handshake and smile warmly
  • Make people feel good about themselves
  • Develop your confidence – stand tall
  • Be positive and optimistic
  • Show empathy and understanding
  • Be engaging

When you develop charisma at a much deeper level, it stems from being really comfortable and at ease with yourself and being happy in your own skin. That contentment in yourself will be transmitted across to others in an instant. When people feel comfortable in your presence, you put people at ease, that will create a sense of trust and liking and people are much more likely to want to do business with you and create a relationship as a result.

Credibility will also increase your business results. Look out for the next instalment, “The Allure of Congruence and the Power of Credibility”.

The book Win Clients with Ease: Discover the Powerful Mindset Behind the Scenes is available on Amazon:

“Win Clients With Ease: The Powerful Mindset Behind The Scenes, is an indispensable guide for solopreneurs and small business owners to gaining a deeper understanding of how your mindset affects your business to a greater degree than you may have previously been aware.

In this book, Desi asks questions that examine your thoughts, beliefs and actions in order to help you determine how your behaviour affects your business results and to assist you to become aware of how you may subconsciously be sabotaging your own success without you even realising it. She also covers strong elements from business and ‘soft’ skills to enable you to take practical steps towards increasing your client base.

This book is written in a simple, conversational style and is mostly geared towards those thinking of starting a business, start-ups, solopreneurs and established small businesses.

A must-have if you want to learn more about how to tap into the power of the mind to positively affect your business success.”